How to set up Course Prices and Coupons

Discounts can be a valuable tool for attracting new students and increasing enrollment. You have the option to provide discounts on your OnlineCourseHost.com courses by utilizing the Coupons feature. Coupons serve as an effective method to attract new students, reward existing ones, and increase enrollment

This article will cover the following simple steps:

Course Pricing
Discount Strategies
Custom payment button
Creating a Coupon
Setting a deadline
Sharing your coupon

Course Pricing

To establish the price for your course, please log in to your account, navigate to Courses => Edit => Price, and Coupons. Then, input your desired course price and click Save Changes.

Set Your Base Price

This is the standard cost of your course before any discounts or promotions are applied. It serves as the foundational price point for all other pricing strategies.

You can manually enter the standard price for your course and change the currency to non-USD options (EUR, GBP, etc.)

AI-Priced Suggestions

Our AI tool can assist you in determining a suitable course price. Simply click Suggest price with AI to receive data-driven recommendations. The AI offers three optional prices to choose from, taking into account the course content, course length, and current market trends in your niche.

Once you have selected the Low, Medium, or High course price, click Use Price to apply this base price to your course.

A view of the AI-powered price suggestion screen.

Discount Strategies

Permanent Discounts

This displays a larger undiscounted price alongside the original sales price, creating the impression of a smaller sales price. which helps create perceived value without time pressure.

To activate a permanent discount for your course, toggle the Activate Permanent Discount button to display both original and discounted prices.

It is important that the undiscounted price must be greater than the original price.

Time-Limited Access

This grants course access for a fixed duration (e.g., 1 year) instead of lifetime enrollment and is best for certification programs with expiry dates, subscription-based content, or scarcity tactics.

To enable this feature, click on the Time Limited Access button and select the access duration in days, months, or years.

'Price and Coupon' settings panel, displaying options for setting course pricing, an AI-powered price suggestion tool, permanent discounts, time-limited access, free course enrollment, and customizable payment buttons.

Free Courses

This offers your course content at no cost to build your email list or showcase your expertise and it is best for lead magnets, mini-courses, offering preview content, or community growth.

Pro Tips

=> You can combine different discount strategies to drive course sales (e.g., free intro course → discounted full access).

=> Always click Save Changes after adjustments.

If you prefer to use a custom payment link for your course, please refer to our Help Doc on How to Set Up a Custom Payment Button.

Creating a Coupon

To create a course coupon for your course, navigate to the Paid & Free Course Coupons tab under the Price and Coupons screen => click Add Coupon at the bottom of the screen. A pop-up window will appear where you can configure the following:

=> Coupon Title: Enter a name for your coupon (must be in ALL CAPS and can only contain letters, numbers, dashes - , or underscores _ ).

=> Free Coupon: Toggle the slider if you want the coupon to grant free access. Leave it unticked if the coupon provides a discount.

coupon creation interface displaying Fields for coupon code (in all caps), 'Free Coupon' toggle switch, discounted price input, number of coupons available, and optional expiration date selector with calendar.

=> Discounted Price: Enter the price students will pay after applying the coupon.

=> Number of Coupons: Set how many times this coupon can be used.

=> Set a Deadline (Optional): Click the Coupon Deadline field and select an expiration date from the pop-up calendar. If no deadline is set, the coupon will remain valid indefinitely.

Afterward, click Create Coupon

✅ Success! Your coupon is now active and applied to the course. The coupon link or code can be shared with students to apply the discount during course purchase.

Students view of the course sales page after applying a coupon, showing the original price, discounted price and the course access duration.

Sharing Your Coupon

You can share coupons in two ways:

Option 1: Manual Code Entry

Students can manually enter the coupon code on your course sales page and click Apply.

Option 2: Direct Coupon Link

Go to Edit Course → Price & Coupons → Paid & Free Course Coupons. Click Get Link next to your coupon. Copy and share this link, when clicked, the coupon will auto-apply to the course.

If you wish to view only the coupons that are currently active, you can toggle the show only active coupons button.

Notes

Here, you can find all the details of your coupon: the Coupon code, the Link, the Price, the number of remaining coupons, and the coupon deadline.
You can also activate or deactivate your coupon at any time by using the Active slider button.
Please note that once a coupon is created, it cannot be edited or deleted. It can only be deactivated.
It is not recommended to use a coupon to invite a large number of users; it is advisable to directly invite users to a group via the Manage Students screen instead.