How to set up newsletters
A newsletter is a tool used by businesses to share relevant and valuable information with their network of customers, prospects, and subscribers.
Newsletters give you direct access to your student’s inbox, allowing you to share engaging content, promote sales and drive traffic to your courses.
It is a cost-effective way to build and maintain a relationship with your students,
To set up a newsletter on onlinecoursehost.com, kindly login to your account => click Admin => by your left hand-side, click Email Marketing => Newsletter Form Settings.
Step 1: Enable Newsletter Form
Here, you can enable or disable the newsletter form. This would determine if this form would show in your students' accounts when they sign in to your platform.
For the purpose of this tutorial, we will be enabling the form.
Step 2: Set up a Call to Action (CTA)
Call to Action, popularly known as CTA, is a piece of an advert, webpage, or content that encourages readers to do something,
In Marketing, it converts the browser's of a website or readers of a content to leads.
Examples of CTAs are sign up, join us, subscribe, try for free, etc. Ensure that your CTA makes your reader want to act.
Step 3: Add an Informative Note
After setting up your CTA, you can also add a little note under it. This note would talk about and boost your CTA. This note can be something like, join for free, join us today and save 10%, etc.
Step 4: Add a Consent Warning
This is an important part of a newsletter form. You want to let your students know what they would get for subscribing. A consent warning looks like: “I accept to receive weekly content about the courses and e-book releases.”
Step 5: Save and Test
After you have done steps 1-4, save your newsletter and test it.
When you click on the test button after saving your newsletter, you will get a new page that shows you how your newsletter would appear to your students.
In conclusion, a newsletter appears at the top menu of your students' page, when they sign in to your platform.